AI Upskills Lab
The AI Upskills Lab delivers hands-on learning experiences for marketers looking to apply AI in their daily workflows.
Who Should Attend?
- Marketing professionals looking to integrate AI into their strategies.
- CMOs and senior executives seeking insights from industry pioneers.
- Digital marketers, content creators, and data-driven teams exploring AI-powered tools and techniques.
- Organisations aiming to future-proof their marketing strategies with AI.
New courses will be continually updated so follow us on LinkedIn and register your interest for ongoing updates.
Coming soon, we’re excited to introduce our AI Ready Platform. This new hub will bring together podcasts, live sessions, and on-demand learning programs designed to support our community with practical, accessible, and ethical AI education...watch this space!
For tailored AI briefings for Executives and Boards, or customised Marketing Team training, get in touch with AIR Consulting team here.
Latest AI Upskill Labs

AI-Ready for Marketers
Real Tools. Real Strategy. Real-World AI.
The way marketing works is changing fast. Are you ready to lead the shift?
AI Ready for Marketers is an 8-week online program built to give you the confidence and practical skills to harness AI across the entire marketing cycle. The Founding Round, capped at a limited number of participants, begins 22 October 2025 - where you’ll learn directly from senior marketers, AI pioneers, and technology experts while building your own AI-enabled campaign.

Feeling overwhelmed with talk about AI? This complimentary session is designed to demystify AI for marketers, focusing on Generative AI—how it works, how to use it effectively, and its impact on marketing. You'll walk away with and overall understanding of what is AI, how it works, how it can be used in marketing, essential tools, and a 101 guide to prompting to get the most out of AI. There are no silly questions (you'll get a link prior to ask any question you'd like!).

Feeling overwhelmed with talk about AI? This complimentary session is designed to demystify AI foLead with Confidence in the Age of AI
The ACAM Executive AI-Ready Program is a one-day intensive workshop designed specifically for senior leaders who want clarity on what AI means for their business - and a practical path to action.
Latest AI Upskill Labs
Hear directly from senior leaders who joined our Sydney Executive AI-Ready Program. Their experiences highlight the practical value, strategic insights, and collaborative spirit that make this workshop so impactful.


Register Your Interest in ACAM
If you are a marketing professional who is interested in AI, committed to learning, and want to play a role in driving the industry forward then we’d love to hear from you:
