AI Upskills Lab
The AI Upskills Lab delivers hands-on learning experiences for marketers looking to apply AI in their daily workflows. This program is structured into three levels:
- Level 1: Foundations – Introductory AI training for marketers looking to understand AI basics.
- Level 2: Accelerator – Intermediate sessions focused on applying AI to content, automation, and customer engagement.
- Level 3: Advanced – Deep dives into specialized AI applications like predictive analytics and AI-powered advertising.
Frequency: Monthly workshops (60–90 minutes)
Who Should Attend?
- Marketing professionals looking to integrate AI into their strategies.
- CMOs and senior executives seeking insights from industry pioneers.
- Digital marketers, content creators, and data-driven teams exploring AI-powered tools and techniques.
- Organisations aiming to future-proof their marketing strategies with AI.
For tailored AI briefings for Executives and Boards, or customised Marketing Team training, get in touch with AIR Consulting team here.
Latest AI Upskill Labs
The New Marketing - Unlocking AI and ML with Big Data
AI and machine learning (ML) are revolutionizing marketing by enabling predictive insights, automation, and hyper-personalization at an unprecedented scale. This interactive talk empowers marketers to unlock competitive advantages from previously untapped unstructured data.
Feeling overwhelmed with talk about AI? This complimentary session is designed to demystify AI for marketers, focusing on Generative AI—how it works, how to use it effectively, and its impact on marketing. You'll walk away with and overall understanding of what is AI, how it works, how it can be used in marketing, essential tools, and a 101 guide to prompting to get the most out of AI. There are no silly questions (you'll get a link prior to ask any question you'd like!).
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Join us for an insightful panel featuring AI industry experts, as we unpack what Agentic AI really means for senior leaders and marketers. We'll explore actionable strategies, showcase real-world applications, and address how you can confidently harness Agentic AI to drive ethical, effective, and strategic outcomes in your organisation.
Register Your Interest in ACAM
If you are a marketing professional who is interested in AI, committed to learning, and want to play a role in driving the industry forward then we’d love to hear from you:
