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AI-Ready
8-week program | All levels
Created by Marketers, for Marketers
Enhance every aspect of modern marketing with AI.
Understand what's possible, see it in action and know exactly where to start.
This program shows you the full picture — clearly, practically, and step-by-step.
How it works
The course includes:
• 8 weekly on-demand modules
Self-paced lessons covering the full marketing lifecycle through the lens of AI.
• Weekly live “The Wrap” sessions
Live Q&A and discussions with AI in marketing experts, industry SMEs and guest practitioners.
• Cohort community
Connect with other marketers, share ideas, ask questions and learn together.
• Access to video insights
Weekly exclusive interviews with CMOs, SMEs and technology leaders to deepen understanding and bring concepts to life.
• Certification
Receive an ACAM “AI Ready for Marketers” certificate upon completion.
Who This Course Is For
The AI Ready for Marketers Program is designed for mid to senior marketers who want to:
• Understand how AI applies directly to marketing
• Build confidence using AI in their role
• Make smarter, faster and more creative marketing decisions for themselves and their teams
• Cut through the hype and focus on what actually drives results
Suitable for marketers working in large or small organisations, across any budget environment, in B2B,B2C or blended teams, and across any industry
No AI experience is required, just curiosity and an open mind.
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What You’ll Learn
By the end of the program, you will:
• Understand the full AI landscape: Where AI creates the most value in modern marketing
• Determine how to apply AI in your marketing organisation: To maximise results for your business and your customers
• Know the essential AI prerequisites: Understand governance, ethics, data and risk requirements to ensure you and your team use AI safely and effectively
• Confidently assess AI opportunities: Identify how AI opportunities will benefit customers, marketing and the wider business
• Build a practical AI-Ready plan: To start leveraging AI and leading the AI conversation in your organisation
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AI 101
Feeling overwhelmed with talk about AI? This complimentary session is designed to demystify AI for marketers, focusing on Generative AI—how it works, how to use it effectively, and its impact on marketing. You'll walk away with and overall understanding of what is AI, how it works, how it can be used in marketing, essential tools, and a 101 guide to prompting to get the most out of AI.
Don’t just take our word for it
Chartis Technology
The from our participants feedback confirmed
we’re solving the right problem:
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to a colleague or team
Download the AI Ready Hub
Powered by ACAM App
Take your AI learning further with the AI Ready Hub app. Access marketing-focused AI insights, resources, events and community — all in one place and always at hand. Designed to support marketers at every stage of their AI journey.
Available FREE on the App Store and Google Play
Get it now and stay AI-ready anywhere.
Become an AI-Ready Marketer today
If you’re ready to build confidence, capability and clarity in the era of AI,
we’d love to see you in our next cohort. To enrol click here.
Still need something before you decide?
FAQ’s
How much does it cost?
The course is $1,899 per person. If you wish to make a group booking please contact info@acam.ai for a bundled discount code.
Is there a special rate for charities or if I am currently unemployed?
Yes. We offer financial assistance for individuals and charities.
Please email info@acam.ai to discuss eligibility.
What experience do I need?
The course is designed for mid to senior marketers with a general understanding of marketing and its disciplines. While 5+ years’ experience is typical, it is not essential. No AI experience is required.
How long will the course take each week?
You will need approximately 4–5 hours per week at a moderate pace.
What if I don’t complete the weekly module on time?
All modules are self-paced, and you can complete them at any time within the 8-week period.
What if I can’t attend the live sessions?
All weekly “AI Wrap” sessions are recorded and available on-demand.
Are the Tech Insider sessions relevant for both large enterprise tech stacks and SMB tools?
Yes. Our Tech Insider sessions cover both enterprise platforms (e.g. Adobe, IBM) and SMB-friendly tools used by smaller teams. The goal is to show you practical AI use cases across all levels of marketing maturity, regardless of budget or tech stack.
Can I get a refund?
Yes. Refunds are available within 7 days before of the course commences.
What technology or tools do I need?
Just a laptop and an internet connection.
All tools and resources required for learning are provided as part of the course.
Will I receive a certificate?
Yes. You will receive an ACAM“AI Ready for Marketers” certificate upon successful completion.
Can my company enrol a team or run this course in-house?
Yes. We offer corporate packages and in-house cohort versions tailored to organisations.
Contact us at info@acam.ai for details.
